ACADEMY
Festivals and events have a significant impact on the current economy, culture, and environment, acting as precursors of change. The growing importance and emphasis on implementing responsible sustainable practices pressure this sector to rethink how it plans and executes its activities, ensuring they are strategic and capable of evolving over the long term. This training session explores the challenges and opportunities of sustainability in the events industry, highlighting the pathway to achieving global sustainable development goals in the near future. In Portugal, this management process is more complex due to tighter budgets, requiring more creative solutions to meet current social and audience demands.
Throughout the training, topics such as waste management, energy efficiency, social inclusion, carbon footprint reduction, and the role of technological innovations will be addressed. Through case studies and collaborative dynamics, participants will have the opportunity to assess the effectiveness of currently adopted sustainable initiatives and understand the barriers and responsibilities that permeate the sector.
This is a challenge for all event professionals who wish to turn environmental and social challenges into opportunities, committing to a more sustainable, ethical, and responsible future for their festivals, celebrations, and events.
CONTENT
1. Concepts: Sustainability and ESG
2. Identifying sustainable practices applicable to the events sector
3. Evaluating the effectiveness of actions already implemented in the industry
4. ESG as Risk Management in Events
5. Sustainability planning for events
6. Certifications
7. Sustainability as an Opportunity: Funding and Sponsorship
8. Case Studies
OBJECTIVES
• Analyze and explore key concepts of sustainability in today’s event industry
• Assess sustainability and ESG (Environmental, Social, and Governance) and how they impact the events sector
• Understand how integrating ESG into event management can minimize risks and attract funding
• Promote ethical and collective commitment to sustainability within the sector.
TARGET AUDIENCE
• Event organizers/promoters
• Cultural producers
• Environmental technicians and professionals involved in the events and sustainability sectors
PEDAGOGICAL METHODOLOGY
Demonstrative and participatory (exclusive capacity: 30 participants)
LANGUAGE
Portuguese
INCLUDED
Welcome bag + Participation Certificate + Coffee Station + VIP Access Talkfest - Music Fest Summit 2025
TRAINER
DORA PALMA
Graduated in Environmental Engineering with a postgraduate degree in Corporate Governance, she has been working in the field of corporate sustainability for over 20 years. Throughout her career, she has participated in European Research and Development (R&D) projects, developing tools for the implementation of sustainability in municipalities, events, and companies. She has extensive experience in the sustainability of large events, having collaborated with renowned initiatives such as Rock in Rio (Rio de Janeiro and Lisbon), The Town, Lollapalooza in São Paulo, and MEO Kalorama (Lisbon).
21 march 2025
9h30/13h00- 14h00/17h30
Hotel Meliã Aeroporto
Aeroporto Internacional de Lisboa, Rua C Nº2,1749-125 Lisboa
Format:
In person